Bulk fax marketing.
The fax2score brand and service is a bulk electronic fax (facsimile) transmission platform service.
MAB2 is the agent for the international brand in Australia.
If you have information that needs to go to a large target then the fax2score product is ideal.
Fax marketing is an often forgotten tool, however it is very useful and effective.
The simple answer on its effectiveness is the proliferation of junk emails - fax distribution is an alternative to the issue.
What can be sent (faxed)
Promotional flyers - usually one page.
How it Works
The entity wanting to distribute material by fax will supply information to MAB2.
This can be in a variety of formats.
From format it is supplied in, if necessary it will be then converted to a PDF file in black and white for transmission.
The list of facsimile (fax) numbers is either supplied by the customer or MAB2 supplies a list from one of its database suppliers.
The format for the facsimile number list can be MS excel, OO, or CSV - others can be accepted - they must be electronic.
MAB2 will provide guidelines on page formats and any required information.
The Exclusive Database
fax2score has an exclusive arrangement with a international list building entity on the use of its database for facsimile (fax) distribution purposes in Australia.
The list covers all state and territories of Australia, including Christmas Island.
As at September 2010 there are approximately 4200 fax (facsimile) contact numbers.
These numbers are not unique entities and will include branches or locations within an entity.
With the list customers can select by state/territory, or capital city, or a combination.
Industry selections are sometimes possible.
The cost varies depending on a customers requirements and volume.
MAB2 will provide a an email quote on the service.
- setup cost
- artwork conversion cost - if not PDF or to specifications
- cost per facsimile sent
- list hire/access fee - if not supplied by customer
- list washing costs
From 2010 facsimile marketing has been a part of the 'do not call register' in Australia. Compliance with this is required when providing lists for use. MAB2 can provide assistance in understanding the requirements.
During 2010 standards will be in place for minimum requirements contained in a fax - these will need compliance with, MAB2 can assist with process and understanding.